YDreams Global launches immersive exhibition about the life and work of Vincent van Gogh

Aug 8, 2019

VANCOUVER, B.C. – August 08th, 2019 – YDX Innovation Corp (TSX-V: YDX, OTC: YDRMF, FSE: A2PB03) (“YDX” or the “Company”) is pleased to announce the release of the new immersive exhibition named “Landscapes of Van Gogh”, created by YDreams Global, a division of YDX Innovation Corp.

Set to be open to the public later this month, the 2,650 square-foot exhibition was commissioned by Pátio Higienópolis, a large shopping mall in São Paulo, Brazil that is celebrating its 20thanniversary.

Designed and executed by YDreams Global, the exhibition is a tribute to the work and the life of Dutch genius, Vincent van Gogh.

It brings eight different immersive rooms, each inspired by well-known paintings from the artist. “Starry Night Over the Rhône”, for example, has a virtual reality activation. Also included are areas inspired by paintings like “Wheatfield with Crows” and “Almond Blossoms”.

The exhibition will feature different immersive technologies such as augmented and virtual reality, projections and interactive displays.

This marks another collaboration project with Pátio Higienópolis Shopping Mall and the Iguatemi Group. We are thrilled to bring this exhibition to life, Van Gogh is an icon and his style translates very well to different media. This project allowed us to release our artistic vision and it will be a pleasure to see the public’s reaction to our installations. It’s very visual and perfect to be shared on Instagram.”– stated Karina Israel, COO and co-founder of YDX and YDreams Global and co-creator of the exhibition.

 

About the Pátio Higienópolis and the Iguatemi Group

The Iguatemi Empresa de Shopping Centers S.A. (Iguatemi) is one of the largest full service companies in the shopping centersectorof Brazil. Its activities include design, planning, development and management of regional shopping centers, outlets and mixed-use real estate complexes with commercial towers.

The Iguatemi holds participation in 16 shopping centers, 2 Premium Outlets and 3 commercial towers totaling 757,467 m² of GLA, being itsown GLA of458,613 m². The company participates in the administration of 15 of its 16 shopping malls, its two Premium Outlets and its three commercial towers. 

Iguatemi’s shares are listed on the New Marketof Bovespa, the Brazilian stock exchange.

(Extracted from the Iguatemi official website)

 

About YDX Innovation

YDX Innovation Corp. TSXV- YDX :: www.ydxinnovation.com is a technology company that develops products and services and is an expert in immersive technologies like Augmented and Virtual Reality, eSports events and Interactive Exhibitions.

 Currently three companies are part of the YDX Family:

Arkave VR Arenasales.arkavevr.com – a gaming platform that brings the most immersive Virtual Reality experience to Location Based venues with a highly scalable business model.

Arkave VR has a flagship store in Brazil, two Arenas in the United States, a flagship store being built in Canada and is being sold through a network of distributors that will focus on the thousands of Family Entertainment Centre’s throughout North America, in constant search for innovative attractions.

YDreams Globalwww.ydreamsglobal.com – have developed over 1,300 interactive experiences for clients all over the world such as Disney, NBA, Adidas, Cisco, Nokia, Nike, Mercedes Benz, Coca-Cola, Santander, AmBev, Qualcomm, Unilever, City of Rio and Fiat.

YDreams Global has generated over 24 Million CAD in Revenues in past 7 Years.

Game On Festivalwww.gameonfestival.com – is a new event under development by the Company that combines eSports Tournaments with a large Interactive Exhibition about the videogame industry and its history.

More Information:
Jim Nelson
Director
(604) 646-6910
contact@ydxinnovation.com | www.ydxinnovation.com  | www.youtube.com/ydreamsglobal

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